Geometric Literature: Media Literacy

Link alla Presentazione 10/10/2018 Città della Scienza Napoli
estest7@gmail.com

Modulo 1
Introduzione ai Media- L’ambiente culturale dei media
Modulo 2
La produzione dei media/la creazione di messaggi pubblicitari
I Cinque concetti chiave per l’interpretazione dei messaggi
Modulo3
Il linguaggio dei media/simboli e motivi
Accesso Valutazione Analisi
Modulo 4
Le rappresentazioni e le tipologie di messaggi
Come condurre un’analisi attenta
Modulo 5
Il pubblico fruitore dei messaggi/ Analisi dei messaggi e pensiero
critico
Modulo 6
Strategie di comprensione-analisi/Consapevolezza Analisi Creazione
di schede/Verifiche

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Reading https://www.psychologytoday.com/blog/ulterior-motives/201008/what-does-advertising-do

Media texts combine several forms of “languages” or forms of communication–visual images (pictures or films), audio (sound, music or speech) and written language. Media education teaches to interpret these different languages and also other symbolic systems of images and sounds. Today, “media literacy” is considered a form of literacy, it involves “reading” and “writing” media and is as important for young people as the more traditional literacy of print. The Center for Media Literacy has developed a series of five key concepts for media literacy education, and five key questions that correspond to each of these concepts.

https://www.edutopia.org/blog/social-media-five-key-concepts-stacey-goodman

An example: Source: Center for Media Literacy (CML)

http://www.edugains.ca/resourcesLIT/CoreResources/Media_Literacy_Guide.pdf
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Gender Ads

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50 Advertising Techniques

Activities

Worksheets
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Activity n.1- Describe this ad